• Make sure you ask for reviews in your Kindle and eBook copies
• Add an About the Author page to your book
• Add a list of other books you have written or contributed to at the end of each book – with links in eBooks
• Create an account on Shelfari and link it to your Amazon account
• Create your authors blog
• Create an account on Twitter
• Create an authors page on Facebook
• Create your profile on Goodreads and link your blog up
• If you are writing Non-Fiction for business – don’t forget to sign up for LinkedIn
• Create your book trailer
• Register yourself as an Amazon Author to add valuable information and gain statistical trends knowledge
• Connect your blog to Google Webmaster Tools (if it’s wordpress.com)
• Connect up Google Analytics to your self hosted blog
• Sort out your privacy settings on all the social networks
• Don’t forget to sign up for Google +
• Have your book reviewed by book bloggers
• Create your authors business card
• Have a set of postcards about your book printed
• Offer advance copies for review to fans of your previous work
• Create a monthly newsletter about your work and online activities
• Organise a competition to gather support from those that already know you
• Use the Amazon KDP select programme to offer your book free of charge for five days
• Start your online book tour
• Offer bloggers free copies and/or interviews
• Host some guest bloggers yourself
• Comment on other authors blogs – especially those you particularly enjoy
• Use keyword analysis to create focused blog posts that you know people want to read
• Set up a series of speaking engagements at local events about your topic
• Sell your book in multiple outlets
• Create and sell your eBook in multiple online stores
• Put together a set of local contacts for the press
• Write a regular press release about events you are taking part in
• Send an interview and photograph to your local paper/s
• Send a press release and photograph to your local radio station
• Link your book up to a cause
• Ask your local coffee shop, bar, pub if you can do a book reading
• Offer a free copy of your book to your local libraries
• Offer to host a book reading in your local library
• Rent a stall at the next relevant fair in your local area
• Create videos and presentations about themes you cover in your book
• Donate your book to relevant organisations or charities
• Sell your book on your own website
• Join BookCrossing.com
• Create an account on LibraryThing
• Use the KindleDirect forums to engage with readers
• Search for active forums to take part in
• Create a book excerpt
• Create an A5 book information flyer for booksellers
• Create a set of greeting cards
• Offer free copies to local and relevant journalists
• Create a free download that introduces your style to a new set of readers
• Write flash fiction if you are a novelist
• Take part in writing competitions
• Make sure people can contact you
• Keep a calendar of events that you can use to promote your book
• Ask your readers for feedback
• Use LinkedIn Groups to get feedback and create interest
• Make use of LinkedIn Answers to gather expertise
• Record a podcast of your opening chapters
• Add your book to Google Books
• Ensure your book is enrolled in any preview systems that booksellers use
• Create QR codes for your Facebook Page, Twitter Account, Book on Amazon
• Make sure your Amazon listings are correct
• Don’t forget to tag your book correctly
• Say thank you regularly
• Network extensively on Facebook
• Use the customers also bought facility to ensure your book is placed correctly
• Add your book to The Book Marketing Network
• Create a listopia list on Goodreads
• Host a giveaway on Goodreads
• Create an Amazon list for your topic/subject matter
• Reach out to the top reviewers on Amazon and Goodreads
• Become a top reviewer on Amazon and Goodreads
• Send your news to Writing Magazine
• Create a set of book club notes
• Work on your personal brand
• Understand who your reader is and why they will want to read your book
• Set up a Slideshare account
• Set up a docstoc account
• Add your book to eBay
• Don’t forget to sell your book through the Amazon MarketPlace too
• Use webinars and hangouts to speak with a broader audience
• Adapt chapters or small sections of your book for alternative audiences
• Provide free copies to your local doctors surgery or dentist waiting room
• Don’t just use one Print On Demand provider
• Investigate WattPad
• Add your free books to Project Guttenberg
• In the UK? Use We Buy Books
• Investigate and use Scribd
• Join Issuu
• Add your video trailers to Vimeo
• Use Facebook Ads
• Create an Adwords Campaign
• Investigate the LinkedIn Advertising Platform
• Create a marketing plan for your book
• Connect with other Authors online (they are often readers too)
• Offer free e-copies of your book for specified time periods
• Have some merchandise made up that you can give away
• Create an audio version of your book
• Think about adding pictures of your events and book to Pinterest
• Contact tourist information resources if your book has a local interest.
That’s it folks – that’s what I could come up with. If you have any other suggestions to add then why not share them below.
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